F*ck Plastic - Branding

This was a self-initiated project, designed for UK festivals. I created the brand F*ck Plastic to help target the plastic waste that is left yearly on festival grounds. The designs would be viewed around the festival grounds offering an alternative to plastic cups.

To really allow for the design to stand out I decided to screen-print the posters and Business cards for the brand. This allowed me to achieve a contrast between the type and background. The textured effect of the screen-printing also provided a one-of-a-kind outcome on each poster, this textured effect also allows the posters to fit in within surrounding festival design looks.

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